You don’t need us to tell you that COVID-19 is having an extraordinary impact on millions of Australian small businesses – whether it’s a government sanctioned shutdown or frazzled Aussie consumers slashing their spend, as business owners the uncertainty can be unnerving.
But there are so many business owners across Australia taking this unsettling time in their stride. We’ve been blown away by the ingenuity we’ve seen from SMEs pivoting their expertise into new opportunities. Whether it’s an outdoor event staging firm reassigning its tradies to carve out wooden desks or a yoga company taking its downward dogs online, inventive SMEs are determined to thrive rather than survive COVID-19.
Read on to learn about some of the inspiring small businesses that are truly exemplifying resilience and entrepreneurship in the face of crisis.
This live entertainment industry veteran has retooled from creating outdoor structures to work-from-home desks. Check out how they did it here.
After fearing his business was headed for a knockout punch following COVID-19 retail closures, a new opportunity to deliver pastries to cafes has been thrust into former professional boxer Anthony Courtney’s gloves. Read here how he jumped at the opportunity to do things differently.
With pubs and registered clubs forced into COVID-19 shutdowns, Australians have looked to their local bottlos to help them survive the thirsty work of home isolation. Check out how Fleet Street Collaroy Plateau Cellars secured additional funding from OnDeck to help them pivot quickly.
Over 30 Gerringong small businesses including kelp farmers, fashion labels and candle makers have joined forces to support the launch of South Coast Artisans Online Shop, and expand their online footprint to survive the lockdown. Read more.
Corporate communications specialist Corpwrite is bucking the trend of scaling back staff during COVID-19. By growing its team, they’re able to serve the holistic needs of clients, and that’s good for revenue growth. Click here to see how the strategy has worked for them.
A mainstay of the busy Central Coast holiday strip, Terrigal Ice Creamery is famous for The Sink, a mix of ice creams, desserts and toppings served in a kitchen sink. But owner, David Harris, was forced to think outside of the box to stay afloat during COVID-19.
Environment and sustainability consulting firm, Equilibrium, have had to pivot their strategy following contract freezes with major clients Qantas and Jetstar after the majority of their flying fleets were grounded in March. Here’s how they’ve continued to fly high during the pandemic.
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